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Digital Marketing Specialist

Job Category:

BPO / KPO / Shared Services

Job Level:

Professional

Open Date:

13-Aug-2019

Location:

CITY OF MAKATI

Close date:

12-Sep-2019

Client Industry:

BPO

Job Description and Qualification:

Education and Experience

  • 2 – 3 years of professional experience in digital marketing, content marketing, digital communications, consumer relationship building, client acquisition
  • Good understanding of digital tools
  • Outstanding oral and written English communication skills

Other requirements

  • Proficient in MS Office Applications
  • Familiarity in Google Properties (e.g. YouTube, Google+, Analytics, and Search Console) Wordpress, HTML, and SEO Software/Tools
  • exposure to or interest in online/ Digital marketing
  • Industry knowledge or interest in gaming particularly in online sports betting

Duties and Responsibilities

  • Provide assistance in the conceptualization of campaigns and preparation of marketing assets to effectively position the brand in the desired market
  • Market research, content translation, local adaptation, promotions development, and deployment of all marketing campaigns
  • Introduce proactive solutions and services to ensure that we are able to grow marketing reach, follow consumer’s journey to build online presence through relevant social channels
  • Execute targeted campaigns to ensure optimal marketing performance resulting to increase conversions
  • Complete tasks within the specified time frame and in compliance with the standards
  • Work in areas of content marketing, social media management, advertising, search engine optimization, email marketing, and other marketing channels relevant to reach the market